Access to live, accurate sales data is a significant strategic advantage when it comes to identifying business opportunities and getting the upper hand on your competitors.
How does it work?
Shopper View gives you quick and timely information on shopper behaviour so that you can make faster and smarter marketing and merchandising decisions. Shopper View's six modules each provide powerful and unique insights into a different business question or problem, from cross-shop data to competitor reports.
Who uses it?
A range of FMCG businesses use our Self-Serve reports to better understand their shoppers and the wider retail landscape.
Accurate: Rather than using modelling or predictions, Self-Serve leverages actual market basket data to generate simple, robust insights.
Easy to use: See what drives the performance of your own and competitor products, and the interactions between them, all with the click of a button.
Always improving: We are continually developing new modules to provide even greater insights into your categories.